Alejandra Higareda Patran

Founder and Director

 Alejandra Higareda Patran is a 2018 Professional Fellow from Latin America with ICFJ.

Alejandra Higareda majored in communication and has been active in the digital publishing industry for the past eight years. In 2016, Alejandra founded Malvestida.com, a digital platform focused on empowering and promoting a diverse, inclusive and positive vision of women and their experiences, as well as being a space of diffusion for the female talent of Mexico and Latin America. As an entrepreneur, Alejandra seeks to break the paradigms of digital media in Mexico and create a project that, in addition to being profitable and scalable, adds genuine value to people’s lives through high-quality multimedia products. Her main qualities as an entrepreneur are creative thinking, problem solving, leadership and teamwork.